switchpoint

Email marketing · 2026

ConvertKit·vs·Resend

Two solid choices in email marketing. Here's how they stack up on pricing, fit, and trade-offs — so you can decide in a minute.

Reviewed by Switchpoint Editors ·

Take on ConvertKit

Kit's strength is the creator workflow: tags-as-segments, visual automations, simple commerce. The weakness is growth — Beehiiv's recommendation network and boost ecosystem are doing what Kit hasn't matched. If you're growing, Beehiiv. If you're monetizing an established list, Kit.

Contender A

ConvertKit

Email tool built for creators.

Best for

Newsletter writers, course creators.

Pricing

Free up to 10K. Creator from $15/mo.

Pros

  • Tag-based subscribers
  • Strong automations

Trade-offs

  • Templates feel dated

Contender B

Resend

Email for developers with great deliverability.

Best for

Product teams sending transactional + lifecycle email.

Pricing

Free 3,000/mo. Pro $20/mo.

Pros

  • Excellent deliverability
  • React Email support

Trade-offs

  • Marketing features still maturing

The matrix

Side-by-side

Best for

ConvertKit

Newsletter writers, course creators.

Resend

Product teams sending transactional + lifecycle email.

Pricing

ConvertKit

Free up to 10K. Creator from $15/mo.

Resend

Free 3,000/mo. Pro $20/mo.

Top strength

ConvertKit

Tag-based subscribers

Resend

Excellent deliverability

Biggest trade-off

ConvertKit

Templates feel dated

Resend

Marketing features still maturing

The verdict

Which should you pick?

If…Pick ConvertKit

Newsletter writers, course creators.

If…Pick Resend

Product teams sending transactional + lifecycle email.

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