CRM · Pricing
HubSpot pricing
and cheaper picks
What HubSpot actually costs, and the credible cheaper alternatives if the bill stops making sense.
Reviewed by Switchpoint Editors ·
HubSpot plan
Free CRM. Starter from $20/mo. Hubs add fast.
What you give up: Hub bundling balloons cost, Contact tier pricing, Marketing Hub jumps to $800+/mo fast.
What you get: Tight integration across sales/marketing, Robust automations, Free tier real teams can ship on.
Cheaper alternatives
Pay less, get the job done
| Alternative | Entry price | Best for |
|---|---|---|
| Pipedrive | Essential $14/user/mo. | Small sales teams who want simple deal tracking. |
| EspoCRM | Free self-hosted. Cloud from $15/user/mo. | Privacy-conscious teams who want full control. |
| Folk | Standard $20/user/mo. | Founders and agencies juggling relationships. |
| Attio | Free. Plus $34/user/mo. | Startups and B2B sales teams who hated their last CRM. |
Pricing changes frequently. Always confirm on the vendor's live pricing page before signing up.